OnePlus Officially Exits the US and European Markets

OnePlus has officially confirmed what market watchers had long been saying: it is leaving the US and Europe and will no longer launch new products in these regions.

The decision concerns future releases — devices already on the market won't be left without support. Its parent company, Oppo, has promised to honor existing warranty and technical-service obligations.

What Happens with Updates

OnePlus smartphones sold in the US and Europe will transition to the ColorOS software skin used by Oppo itself. It is through ColorOS that further updates will be delivered and after-sales support provided to users in these regions.

The announcement does not disclose details about the timing of the transition or exactly which models the change will affect.

Context

For a long time, OnePlus was perceived as a separate brand within the lineup of companies tied to Oppo and Realme, even though structurally these companies have long shared common resources and technologies. The withdrawal from Western markets cements the de facto consolidation of the business around the parent company and its software platform.

The official statement puts an end to years of speculation about the brand's future in the US and Europe, and it means that users looking to buy the latest OnePlus devices will have to seek alternatives among other manufacturers still present in these markets.

Source: The Verge